SELECO (ZANUSSI) SEC262 PAL/SECAM YEAR 1976.

The SELECO (ZANUSSI) SEC262 PAL/SECAM is a 26 inches color television with 8 programs sensoric button and potentiometric tuning search system.

Was first SELECO (ZANUSSI) model featuring the INLINE 20AX SYSTEM CRT TUBE.The PHILIPS 20AX system was introduced in Europe as the first self converging picture tube/deflection coil, combination for 110° degree deflection and screen sizes up to 26". The system is based on the automatic convergence principle discovered by Haantjes and Lubben of Philips Research Laboratory more than 20 years ago. It makes use of an in-line gun array in conjunction with a specially designed saddle type deflection coil. Residual small tolerance errors are compensated by a simple dynamic four-pole system. The tube is 2 cm shorter than conventional 110° Degree tubes and has a standard 36.5 mm neck in order to obtain good color selection. A slotted mask is used in combination with a stripe-structure screen. Picture sharpness is ensured by an astigmatic electron gun.

The new tube, to be known as the 20AX, has been developed by PHILIPS in conjunction with the parent Philips / Mullard organisation and will be produced by several Philips subsidiary companies on the Continent as well as by PHILIPS in the UK. PHILIPS envisage quantity production of the tube by 1976, mainly for export at first, with large-scale production for UK set - makers starting in 1977. The tube has been developed as "probably the final phase in the design of the 110° shadowmask tube". Its main features are the use of three guns mounted horizontally in line, the use of a shadow - mask with slots instead of circular holes, and a screen with the phosphors deposited in vertical stripes instead of as a pattern of dot triads. It seems therefore that the days of the present delta gun shadowmask tube are now numbered, though considerable production will have to continue for many years to provide replacement tubes for the millions of colour sets already in use. So far as the viewer is concerned however it is important to appreciate the time scale involved (see above) and the reasons for the development of the new tube. There is nothing wrong with the type of shadow - mask tube we have known since the beginning of colour TV: it is able to provide superb pictures. But in its 110° form it does require rather a lot of scan/convergence correction circuitry. If this can be reduced by means of an alternative approach

as with the 20AX tube  considerable benefits in set production and servicing will be obtained. This has been the aim behind the development of the new tube, and the demonstration tube we have seen operating with its associated deflection yoke and circuitry gave a picture every bit as good as we have come to expect from the present "conventional" approach to colour tube design. There are now four colour tubes with in -line guns, the Sony Trinitron (the first to come along), the RCA /Mazda PIL tube, the Toshiba RIS tube and now the PHILIPS 20AX. It is interesting to compare them. The Trinitron is a 90° narrow neck (29mm) tube. It differs from the others in using an aperture grill (slits from top to bottom) instead of a mask behind the screen to shadow the beams and a tube face which is substantially flat in the vertical plane. On the domestic market it is used exclusively in Sony sets and certainly represented a break through in simplifying the convergence circuitry and setting up adjustments required. The Toshiba RIS (rectangular flare, in-line guns, slotted shadowmask) tube has now turned up in the UK in the recently introduced 18in. Sharp Model C1831H. Its most distinctive feature is the rectangu- lar instead of conical tube flare and the rectangular semi -toroidal scanning yoke which is used with this. It is a 110° thick neck (36mm) tube. The convergence arrangements are fairly simple. The most interesting comparisons however are between the PI tube and the 20AX. The first is a 90° tube of the narrow neck variety and features a toroidal yoke which is cemented to the tube- thus if either is faulty the entire tube/yoke assembly must be replaced. The great advantage is that no dynamic convergence adjustments or circuitry are required. It is at present limited to sizes up to 20in. and the designers say that it is not intended as a successor to the standard shadowmask tube above this size. Its depth compares with 110° tubes because of the simplified gun structure used. The PHILIPS 20AX tube differs from it in several respects. First it is basically a 110° tube which can be produced in a whole range of sizes production of 18, 22 and 26in. versions is proposed so that set  makers can use it with a single chassis for models of various sizes. Secondly it uses saddlewound deflection coils which are separate from though accurately aligned with the tube. And thirdly it is a thick neck tube. Unlike the PI tube in which all the gun electrodes except the cathodes are common to all guns the electrodes of each gun in the 20AX are separately available at the base. This means that in addition to RGB drive to the cathodes the grids are available for blanking and beam limiting and the first anodes for background control setting in the normal manner. In fact PHILIPS emphasised that the new tube is entirely compatible with existing colour set techniques  though the whole convergence system is greatly simplified. The basic idea behind these in line gun, slotted mask tubes is that by mounting the guns horizontally in line the convergence errors are confined to the horizontal plane and by applying an astigmatic deflection field these errors are cancelled. This means that a fair amount of cunning in the design of the deflection yoke is required. A saddlewound yoke is more efficient than a toroidal yoke since the deflection fields are totally enclosed.

 In comparison to current 110° PHILIPS tubes the 20AX requires much the same horizontal deflection power but about twice the vertical deflection power (which can be obtained without trouble from modern semiconductor devices). The use of a separate yoke with a tube of this type means that some dynamic convergence controls are still necessary, in order to match the assemblies. PHILIPS refer to these as "tolerance adjustments" rather than "dynamic convergence controls". About seven are required at present though further work is being done on this and by the time sets with the new tube appear we can expect some reduction. A single pincushion transductor is required instead of the two needed with 110° shadowmask tubes of the present variety. In comparison the PIL  tube requires no dynamic convergence adjustments, only some simple tube neck magnets for static setting up. It is a little less efficient however because of the type of yoke employed. Whatever else happens there is no doubt that the vast majority of colour tubes fitted to TVC sets come 1977 will be of the in line gun, slotted mask, vertical phosphor stripe variety. Two further points made by PHILIPS at their demonstration : first, this type of tube requires less degaussing so that there are worthwhile savings in the amount of copper required for the degaussing coils: secondly their new tube, and in fact all PHILIPS monochrome tubes and shortly their colour tubes as well, will incorporate "instant on" guns which come into operation about  five seconds after the set is switched on instead of the 30 seconds or more taken by present tubes. This instant on feature is based on a new heater/cathode assembly in which the use of mica insulators has been avoided. 

Meanwhile we understand that in addition to RCA and, in the UK, Mazda, ITT and Videocolor SA are to produce PIL tubes. Whilst congratulations all round was appropriate on the successful development of these  tubes it does seem a pity that was about to enter for the first time an era of non compatible colour c.r.t.s.

Was first SELECO (ZANUSSI) model featuring dual standard capability: PAL/SECAM.
Colour television receivers which must be suitable for handling a SECAM signal generally include a colour signal separating arrangement having a delay circuit to convert a line-sequential frequency-modulated SECAM colour signal into two simultaneously occurring frequency-modulated colour difference signals of a different kind.
Colour television receivers-which must be suitable for handling a PAL signal often include a colour signal separating arrangement including a delay circuit in order to obtain a phase error compensation. With the aid thereof the colour signal alternately turning left and right and modulated in quadrature on a subcarrier is converted into the two quadrature components each associated with a different colour signal component.
For a colour television receiver which must at least be suitable for handling both a PAL and a SECAM signal the object of the invention is to provide a colour signal separating arrangement which permits an economic use of switching elements.

It has a  sensor keyboard for local commands for program changing which was common on REX/Seleco/Zanussi Tv sets at the time, includes a plurality of tuning positions each defined by an adjustable potentiometer, a neon bulb indicator, a UHF/VHF switch and a two pole momentary contact touch switch. A common tuning capacitor has a tuning voltage developed thereacross for controlling the tuning of a varactor diode tuner. A source of reference potential is coupled across the tuning potentiometers and closure of any touch switch results in the tuning capacitor being charged from the voltage reference source through the selected one of the tuning potentiometers. The neon bulbs yield a visual indication of the selected tuning position. Circuitry for automatically placing control of the tuner to a preselected one of the tuning positions upon turn on of the receiver is also included.
The mechanical turret approach to television tuning has been used almost exclusively for the past 60 years. Even though replete with the inherent disadvantages of mechanical complexity, unreliability and cost, such apparatus has been technically capable of performing its intended function and as a result the consumer has had to bear the burdens associated with the device. However, with the " recent " Broadcast demands for parity of tuning for UHF and VHF channels, the increasing number of UHF and cable TV stations have imposed new tuning performance requirements which severely tax the capability of the mechanical turret tuner. Consequently, attempts are now being made to provide all electronic tuning to meet the new requirements.
TV TOUCH-TUNING IC With the filing of a patent application covering the use of m.o.s. devices for television and radio channel selection and indication a  patent relates to a specially developed m.o.s.-technology integrated circuit which  is already produced in development quantities. The  touch -tuner as the i.c. is designated is intended to replace mechanical push-button TV tuner mechanisms. It provides a sensing system which operates in conjunction with a finger -touch plate, a switching arrangement to control a varicap tuner and in addition outputs to operate channel indicating neon lamps. The sensing system comprises a very high -impedance circuit which is effectively shorted out by the resistance of a finger placed across the external touch plate. One side of the touch plate is connected to the sensing input of the i.c. and the other to a positive voltage which may be d.c. or a.c. When the touch plate is operated the channels are stepped through in sequence: the selected channel latches on and the appropriate indicator lights. The i.c. operates from a standard 33V varicap tuner supply and enables up to eight channels to be selected. Remote control can be applied to the system if required and the set is provided for that.
The invention relates to a tuning unit with bandswitch for high frequency receivers, especially radio and television receivers, having a potentiometer system for the control of capacity diodes, the said potentiometer system consisting of a plurality of parallel resistance paths along which wiper contacts can be driven by means of screw spindles disposed adjacent one another in a common insulating material housing in which a bandswitch formed of metal rods is associated with each tuning spindle.

In these tuning units, the working voltages of the capacity diodes in the tuning circuits are recorded once a precise tuning to the desired frequency has been performed. A potentiometer tuning system has great advantages over the formerly used channel selectors operating with mechanically adjustable capacitors (tuning condensers) or mechanically adjustable inductances (variometers), mainly because it is not required to have such great precision in its tuning mechanism.

Tuning units with bandswitches formed of variable resistances and combined with interlocking pushbuttons controlling the supply of recorded working voltages to capacity diodes are known. Channel selection is accomplished by depressing the knobs, and the tuning or fine tuning are performed by turning the knobs. The resistances serving as voltage dividers in these tuning units are combined into a component unit such that they are in the form of a ladderlike pattern on a common insulating plate forming the cover of the housing in which the tuning spindles and wiper contacts corresponding to the variable resistances are housed. The number of resistances corresponds to the number of channels or frequencies which are to be recorded. The wiper contact picks up a voltage which, when applied to the capacity diodes determines their capacitance and hence the frequency of the corresponding oscillating circuit. The adjustment of the wipers is performed by turning the tuning spindle coupled to the tuning knob. By the depression of a button the electrical connection between a contact rod and a tuning spindle is brought about and thus the selected voltage is applied to the capacity diodes. Since the push buttons release one another, it is possible simply by depressing another button to tune to a different receiving frequency or a different channel, as the case may be.

 Moreover, using this arrangement, the only indication--during adjustment--of which channel is selected is by station identification.

- Horizontal Beam Deflection  and high voltage generating circuits realized with Thyristors circuits.

The massive demand for colour television receivers in Europe/Germany in the 70's  brought about an influx of sets from the continent. Many of these use the thin -neck (29mm) type of 110° shadowmask tube and the Philips 20AX CRT Tube, plus the already Delta Gun CRT . 

Scanning of these tubes is accomplished by means of a toroidally wound deflection yoke (conventional 90° and thick -neck 110° tubes operate with saddle -wound deflection coils). The inductance of a toroidal yoke is very much less than that of a saddle -wound yoke, thus higher scan currents are required. The deflection current necessary for the line scan is about 12A peak -to -peak. This could be provided by a transistor line output stage but a current step-up transformer, which is bulky and both difficult and costly to manufacture, would be required. 

An entirely different approach, pioneered by RCA in America and developed by them and by ITT (SEL) in Germany, is the thyristor line output stage. In this system the scanning current is provided via two thyristors and two switching diodes which due to their characteristics can supply the deflection yoke without a step-up transformer (a small transformer is still required to obtain the input voltage pulse for the e.h.t. tripler). The purpose of this article is to explain the basic operation of such circuits. The thyristor line output circuit offers high reliability since all switching occurs at zero current level. C.R.T. flashovers, which can produce high current surges (up to 60A), have no detrimental effects on the switching diodes or thyristors since the forward voltage drop across these devices is small and the duration of the current pulses short. If a surge limiting resistor is pro- vided in the tube's final anode circuit the peak voltages produced by flashovers seldom exceed the normal repetitive circuit voltages by more than 50-100V. This is well within the device ratings.  It's a very good system to use where the line scan coils require large peak currents with only a moderate flyback voltage  an intrinsic characteristic of toroidally wound deflection coils. The basic thyristor line output stage arrangement used in all these chassis is shown in Fig. 1
it was originally devised by RCA. Many sets fitted with 110°, narrow -neck delta -gun tubes used a thyristor line output stage - for example those in the Grundig and Saba ranges and the Finlux Peacock , Indesit, Siemens, Salora, Metz, Nordmende, Blaupunkt, ITT, Seleco, REX, Mivar, Emerson, Brionvega, Loewe, Galaxi, Stern, Zanussi, Wega, Philco. The circuit continued to find favour in earlier chassis designed for use with in -line gun tubes, examples being found in the Grundig and Korting ranges - also,  Indesit, Siemens, Salora, Metz, Nordmende, Blaupunkt, ITT, Seleco, REX, Mivar, Emerson, Brionvega, Loewe, Galaxi, Stern, Zanussi, Wega, Philco the Rediffusion Mk. III chassis. Deflection currents of up to 13A peak -to -peak are commonly encountered with 110° tubes, with a flyback voltage of only some 600V peak  to peak. The total energy requirement is of the order of 6mJ, which is 50 per cent higher than modern 110° tubes of the 30AX and S4 variety with their saddle -wound line scan coils.   The only problem with this type of circuit is the large amount of energy that shuttles back and forth at line frequency. This places a heavy stress on certain components. Circuit losses produce quite high temperatures, which are concentrated at certain points, in particular the commutating combi coil. This leads to deterioration of the soldered joints around the coil, a common cause of failure. This can have a cumulative effect, a high resistance joint increasing the local heating until the joint becomes well and truly dry -a classic symptom with some Grundig / Emerson sets. The wound components themselves can be a source of trouble, due to losses - particularly the combi coil and the regulating transductor. Later chassis are less prone to this sort of thing, partly because of the use of later generation, higher efficiency yokes but mainly due to more generous and better design of the wound components. The ideal dielectric for use in the tuning capacitors is polypropylene (either metalised or film). It's a truly won- derful dielectric - very stable, with very small losses, and capable of operation at high frequencies and elevated temperatures. It's also nowadays reasonably inexpensive. Unfortunately many earlier chassis of this type used polyester capacitors, and it's no surprise that they were inclined to give up. When replacing the tuning capacitors in a thyristor line output stage it's essential to use polypropylene types -a good range of axial components with values ranging from 0.001µF to 047µF is available from RS Components, enabling even non-standard values to be made up from an appropriate combination. Using polypropylene capacitors in place of polyester ones will not only ensure capacitor reliability but will also lower the stress on other components by reducing the circuit losses (and hence power consumption).
       Numerous circuit designs for completely transistorized television receivers either have been incorporated in commercially available receivers or have been described in detail in various technical publications. One of the most troublesome areas in such transistor receivers, from the point of View of reliability and economy, lies in the horizontal deflection circuits.
       As an attempt to avoid the voltage and current limitations of transistor deflection circuits, a number of circuits have been proposed utilizing the silicon controlled rectifier (SCR), a semiconductor device capable of handling substantially higher currents and voltages than transistors.
       The circuit utilizes two bi-directionally conductive switching means which serve respectively as trace and commutating switches. Particularly, each of the switching means comprises the parallel combination of a silicon controlled rectifier (SCR) and a diode. The commutating switch is triggered on shortly before the desired beginning of retrace and, in conjunction with a resonant commutating circuit having an inductor and two capacitors, serves to turn off the trace switch to initiate retrace. The commutating circuit is also arranged to turn oft the commutating SCR before the end of retrace. 

The set is build with a Modular chassis design because as modern television receivers become more complex the problem of repairing the receiver becomes more difficult. As the number of components used in the television receiver increases the susceptibility to breakdown increases and it becomes more difficult to replace defective components as they are more closely spaced. The problem has become even more complicated with the increasing number of color television receivers in use. A color television receiver has a larger number of circuits of a higher degree of complexity than the black and white receiver and further a more highly trained serviceman is required to properly service the color television receiver.
Fortunately for the service problem to date, most failures occur in the vacuum tubes used in the television receivers. A faulty or inoperative vacuum tube is relatively easy to find and replace. However, where the television receiver malfunction is caused by the failure of other components, such as resistors, capacitors or inductors, it is harder to isolate the defective component and a higher degree of skill on the part of the serviceman is required.
Even with the great majority of the color television receiver malfunctions being of the "easy to find and repair" type proper servicing of color sets has been difficult to obtain due to the shortage of trained serviceman.
At the present time advances in the state of the semiconductor art have led to the increasing use of transistors in color television receivers. The receiver described in this application has only two tubes, the picture tube and the high voltage rectifier tube, all the other active components in the receiver being semiconductors.
One important characteristic of a semiconductor device is its extreme reliability in comparison with the vacuum tube. The number of transistor and integrated circuit failures in the television receiver will be very low in comparison with the failures of other components, the reverse of what is true in present day color television receivers. Thus most failures in future television receivers will be of the hard to service type and will require more highly qualified servicemen.
The primary symptoms of a television receiver malfunction are shown on the picture tube of the television receiver while the components causing the malfunction are located within the cabinet. Also many adjustments to the receiver require the serviceman to observe the screen. Thus the serviceman must use unsatisfactory mirror arrangements to remove the electronic chassis from the cabinet, usually a very difficult task. Further many components are "buried" in a maze of circuitry and other components so that they are difficult to remove and replace without damage to other components in the receiver.
Repairing a modern color television receiver often requires that the receiver be removed from the home and carried to a repair shop where it may remain for many weeks. This is an expensive undertaking since most receivers are bulky and heavy enough to require at least two persons to carry them. Further, two trips must be made to the home, one to pick up the receiver and one to deliver it. For these reasons, the cost of maintaining the color television receiver in operating condition often exceeds the initial cost of the receiver and is an important factor in determining whether a receiver will be purchased.
Therefore, the object of this invention is to provide a transistorized color television receiver in which the main electronic chassis is easily accessible for maintenance and adjustment. Another object of this invention is to provide a transistorized color television receiver in which the electronic circuits are divided into a plurality of modules with the modules easily removable for service and maintenance. The main electronic chassis is slidably mounted within the cabinet so that it may be withdrawn, in the same manner as a drawer, to expose the electronic circuitry therein for maintenance and adjustment from the rear closure panel after easy removal. Another aspect is the capability to be serviced at eventually the home of the owner.

The set was more reliable than others types and models and even more as other brands models Thyristor horizontal deflection output based chassis.

The SELECO (ZANUSSI)  SEC262  PAL/SECAM  Was the tv set in which a "FLY" touching with his legs the sensor button keyboard......was able to.....change a program........

Zanussi was an Italian producer of home appliances that in 1984 was bought by Electrolux . Zanussi is a leading brand for domestic kitchen appliances in Europe. Products have been exported from Italy since 1946.

The Zanussi Company began as the small workshop of Antonio Zanussi in 1916. The enterprising 26-year-old son of a blacksmith in Pordenone in Northeastern Italy began the business by making home stoves and wood-burning ovens.
After his father death in 1946 “Lino Zanussi” became the President of the company.
In the early 1970s Zanussi sold a lot in the UK and for some time after under the “Zoppas” brand, name which had been acquired, making Zanussi the first largest Italian appliance maker. They also produced washing machines Hotpoint for Hotpoint at this time which were very reliable and highly rated by users and engineers.
In the late 1970s and into the early 1980s the company had a range of washing machines which used an induction motor with a clutch pulley system. Again this range proved extremely popular and very reliable.
During this period Zanussi Professional, the catering range of appliances for commercial use, became a separate division in its own right.
In the early 1980s Zanussi launched the Jetsystem washing machine range to great acclaim whilst at the same time running the “Appliance Of Science” advertising campaign which is acknowledged as one of the most successful marketing campaigns of all time, in fact still remembered by many today. This gave the brand the impression of being forward thinking and innovative.
Zanussi has recently been rebranded as Zanussi-Electrolux in line with many other Electrolux brand names. Since that time many Zanussi appliances share common components and parts with the rest of the Electrolux range, primarily Electrolux, Tricity Bendix and AEG although it is worth noting that the “John Lewis” branded machines sold by the John Lewis Partnership in the UK are effectively rebranded Zanussi appliances.
In the late 1980s Zanussi launched the split tank design known as the “Nexus Tub” design which endures to this day with little change. The tub, base and certain other parts are made from a plastic material known as “Carboran” which can be re-used several times if recycled. To this day neither Zanussi or Electrolux has provided any way to return this material for recycling purposes.

Up until the end of the 1980s Zanussi service was run from Slough and was a network of independent repairers who gave an unparalleled service level. It is generally acknowledged within the industry that this service network was the best that there has ever been in the UK.
In the early 1990s Electrolux instigated amalgamating all its UK brands under one service entity. This entity was split, dependent on region, between the Zanussi service agents and the local Electrolux Service Centre. In general those in a high population density area where given to the Electrolux employed centres. Tricity Bendix, Electrolux and AEG as well as Zanussi were all to be serviced by the one network.
This was changed in the late 1990s and early 2000s as Electrolux sold or gave away the regional service centres, generally to the existing management or to area managers to run as independent businesses.
This service network was rebranded and became Service Force which still exists today but is, once again, all operated by independent service companies who repair and supply spare parts for all of the brands.................

 ..........................when the president Lino Zanussi died in a plane crash in June 1968 - Zanussi
Industries was the first Italian manufacturer of white goods and employs approximately 13000 employees.

When the Zanussi group of Pordenone lives a first phase of  financial stress then Lamberto Mazza, who succeeded Lino Zanussi, decides to liquidate some social funds with share capital held by Guido Zanussi  causing an outlay of 16 billion lire of that era.

Despite the Huge outlay to cope with such a withdrawal, the group aquired, in the course of 1970, competitor like Zoppas the other big Italian manufacturer of household appliances, which was,
significantly in debt due of an acquisition of Triplex in Solarolo and a construction of the new plant in Susegana.

The Zoppas, whose factories were located in Conegliano Veneto (TV), has a history quite similar to Zanussi: it is in fact founded by Ferdinand Zoppas in 1926 as an artisan company repair of wood-burning stoves and then spread widely and rapidly under the leadership of his sons Augusto and Gino.

Zanussi president, Lamberto Mazza, alleged a plan to achieve an optimal size to compete at the European level if not the world, strengthening the shares held by Zanussi on the Italian market to avoid  the entry of foreign competitors (in particular the U.S. Westinghouse).

The Financial stress imposed on Zanussi by acquisition of Zoppas and, simultaneously, the increase in the incidence both of labor costs and reasons of rise up of activity intensity (In the space of a short pass from 13,000 employees to 24,000 units?)  is faced with:

a. the sale to the German AEG-Telefunken
an amount equal to 25.01% of the Zanussi S.p.A.
(The operational holding company of the group)

(The share of ownership AEG-Telefunken is subsequently recognized in 1978 by Voet-Alpine.)


b. to loans from Italian Istituto Mobiliare
(IMI);

c.
about a loan of about two hundred million marks
disbursed in 1974 from Dresden Bank.

The union conflicts, the impact of labor costs (in 1974 Zanussi occupies nearly 31,000 employees), the Debt contract with institutions credit and the first oil shock induce Lamberto Mazza to start a rapid process of diversification The core of this strategy is, however, the belief that the market of appliance White has come to its stage of maturity, with a saturation level  and the consequent reduction of typical viability.

Therefore, in this back of years Zanussi invests substantial financial resources to acquiring control of businesses;

(The process of growth of Zanussi,  nevertheless sees the creation of new realities companys as a result of corporate spin-offs.

Considering, for example,

Zanussi Grandi Cucine SpA, Zanussi Grandi Impianti
SpA, Air Zanussi SpA, Zanussi Components for Construction SpA, the Industrialised Building ZanussiFarsura SpA to subsidiaries Iberian Zinsa-Zanussi Industrial SA Compania SA and Industrias Electrodomesticas,
and Lastly Anglo-Saxon Iaz International Ltd., was established in 1979
well as the company insurance and financial intermediation
group, called Infinas S.p.A.) with few exceptions   activities not related with the core business.

In particular, remembering the concentrations of corporate sectors relating to paper (Paper Mill Galvani SpA, Cartopiave SpA and subsidiaries Cartosud and Silica), electronic (Ducati Electrical, Electronics-Inelco), construction (Seicom-Building for Integrated Components SpA), metallurgical (Smalteria and Metallurgical Veneta SpA), hotel (Borsa SpA) of furniture (Galvani Porcelain SpA, Sambuceto SA, Meson's Spring SpA SpA and its subsidiaries and Pagnucco SpA), components (Ilpea Gomma SpA), photographic equipment ( Fotomec San Marco SpA) of entertainment
(Udinese Calcio SpA) and solar photovoltaics.

(The investments of Zanussi happenned sometimes even in the indirect form
 which is made through the CISVE (Industrial Consortium
Economic Development), founded by Lamberto Mazza in quality of
President of the association of Industrialists of Pordenone, as well, since 1978, through the Industrial Finance SpA, a company financial system constituted specifically for that.)

the Organization Company is  formed in a matrix in which the divisional activities and  are then grouped into the following sections:

1.apparatus for heating;
2.components for Building;
3.solar panels;
4.apparatus Idronet (for potability of the water);
5.components;
6.apparatus different from electronic television sets.

But when the financial situation Worsened in 1983,
Zanussi family the shareholder majority, distrusted Lamberto Mazza replacing him
initially with Umberto Cuttica, former manager of FIAT,
then later with Gianfranco Zoppas, husband of Antonia Zanussi and son Lino.

The corporate reorganization plan was then prepared by the new management and was designed to focus the now scarce financial resources in the core business of group, to continue or to divest a number of activities not closely related ( Air Zanussi, Zanussi Construction Industrialized, Zanussi Electronics, Paper Mill Galvani,Pagnucco, Fotomec, New Cartopiave) , thus preparing the field for the sale of the Entire group to Electrolux, the Swedish multinational leader in field of white goods.



Stern / REX / Zanussi / Seleco (WAS) is an electronics company based in Pordenone, Friuli Venezia Giulia, Italy. It is part of Super//Fluo, who bought the rights in August, 2006, along with Brionvega and Imperial.


Sèleco was born as in 1965 as a spin-off from the home appliances maker Zanussi. In the first years of his life, Seleco produced almost black and white televisions with the Zanussi or Rex brand. The company was being sold in 1984, and was first acquired by Gian Mario Rossignolo. He first became president and then main stockholder.
During the 1980s, the company launched worldwide marketing campaigns and began sponsoring some of the most famous Italian soccer team, such as Lazio A.S..
During the '90s, the company was mainly concentrated on the production of pay-tv decoders, but in 1993 suffered from a loss of competitivity. With the intent to reshape its position and to get gave new life to the company, Gian Mario Rossignolo bought Brionvega from the Brion family, the founder. This attempt get to nowhere, so the company was forced to declare failure in 1997. During the years, Sèleco has passed through ups and downs, at the end being overcome by the continuous changes in the electronics world.
After the crack-down, the company and all its interests were bought by the Formenti family. That gave life to the Seleco-Formenti Group, owner of the rights for the brands Sèleco, Rex, Phonola, Imperial, Stern, Phoenix, Televideon, Kerion and Webrik.
The Formenti family re-launched the company with the production of CRT-TVs. In 2000, the company suffered of a strong crisis, following the price dumping made by Turkish manufacturers. That seems to led to end of the Sèleco and Brionvega story, as the Sèleco-Formenti Group was forced to liquidation.
In 2004, the rights for the radio branch were bought by Sim2 Multimedia, and all the television interests (for the brands Sèleco, Brionvega and Imperial) were acquired by Super//Fluo in August 2006.

THIS INDUSTRY IS TODAY DEAD !!!!

Some References:

"Twenty completed the acquisition of Sèleco". Home Appliances World. Milan: Tecniche Nuove. 27 December 2016. Retrieved 20 May 2019.
"Cessione Società" (Press release) (in Italian). A.S. Pro Piacenza 1919. 29 June 2018. Retrieved 9 September 2018.

Del Giudice, Elena (28 September 2017). "Una romana di 78 anni è la proprietaria della nuova Sèleco". Messaggero Veneto (in Italian). Retrieved 20 May 2019.

"Pro Piacenza, la società passa alla Seleco". Corriere dello Sport - Stadio (in Italian). 29 June 2018. Retrieved 13 August 2018. 
 
^ "Grazie a finanziamenti agevolati arrivano alla Sèleco 102 miliardi", articolo di Repubblica del 28 dicembre 1984 ^ "L'Electrolux minaccia la vendita della Sèleco", articolo di Repubblica del 13 novembre 1987 ^ "La Sèleco a Rossignolo e la REL va in pensione", articolo di Repubblica del 1º marzo 1991 ^ "A Sèleco il controllo della spagnola Elbe", articolo del Corriere della Sera del 18 marzo 1992 ^ "Terminato l'aumento di capitale della Sèleco", articolo del Corriere della Sera del 6 agosto 1994 ^ SELECO: COMPLETATO AUMENTO DI CAPITALE, Adnkronos, 3 agosto 1994. URL consultato il 30 giugno 2018 (archiviato il 30 giugno 2018). ^ "Sèleco, al via il rilancio anche i dipendenti soci", articolo del Corriere della Sera dell'8 settembre 1994 ^ SELECO RICAPITALIZZATA CHIAMA ALLA PRESIDENZA MARIO BORTOLUSSI, la Repubblica, 8 settembre 1994. URL consultato il 30 giugno 2018. ^ 2000/536/CE: Decisione della Commissione, del 2 giugno 1999, relativa all'aiuto di Stato concesso dall'Italia all'impresa Seleco SpA, EUR-Lex - 32000D0536 - EN. URL consultato il 21 gennaio 2018 (archiviato il 21 gennaio 2018). 
 
«[...] il fallimento di Seleco era stato dichiarato in data 17 aprile 1997 [...]». ^ "Super//Fluo in liquidazione. In ansia i 96 lavoratori", articolo del Messaggero Veneto del 4 marzo 2009 ^ "È A-Data uno dei partner dell'ex Sèleco", articolo del Messaggero Veneto del 28 marzo 2009 ^ "Terzo fallimento Sèleco, a casa in 97", articolo de Il Giornale del Friuli del 17 ottobre 2009 ^ Twenty acquisisce il marchio Sèleco, Editoriale Duesse-Cons. Electronics, 21 dicembre 2016 ^ Rinasce la Sèleco, previste 50 assunzioni, Messaggero Veneto, 5 aprile 2017 ^ Trieste, Sèleco sbarca in Porto vecchio del 26 settembre 2017 ^ Sèleco, il tribunale di Milano dichiara il fallimento del 16 maggio 2019 ^ Domani in campo con SELECO, articolo di sslazio.it del 29 aprile 2017 ^ Sèleco sponsor ufficiale, articolo di sslazio.it del 2 maggio 2017 ^ Cuore Napoli Basket, è ufficiale la partnership con Sèleco, articolo di iamnaples.it dell'11 maggio 2017 ^ Sèleco è il nuovo title sponsor della Nuoto Catania, articolo di seleco.it del 27 luglio 2017 ^ Presentati gli sponsor della maglia ufficiale 2017/2018, articolo di uspontedera.it del 26 agosto 2017 ^ Sèleco rafforza il legame con la S.S. Lazio posizionando il marchio Easy Life sul retro maglia, articolo di sslazio.it dell'11 agosto 2017 ^ Sèleco Home è Main sponsor dell’Unione Sportiva Salernitana 1919, articolo di seleco.it del 25 agosto 2017 ^ COMUNICATO STAMPA Archiviato il 29 giugno 2018 in Internet Archive. - propiacenza.it, 29 giu 2018 ^ Sèleco nuovo sponsor di UYBA Volley! - legavolleyfemminile.it, 1 sett 2018.