REX (ZANUSSI) MOD. ?? YEAR 1968.

The REX (ZANUSSI) MOD. ?? is a 23 inches B/W television with VHF and UHF rotary drum selectors.

Was last type of ZANUSSI using such type of tuning system, which was abandoned and replaced with mechanic keyboards and push button tuning types in further models.

Was first models series adopting a EHT selenium rectifier instead if a tube EHT rectifier (DY87).

The B/W Tubes Television set was powered with a External Voltage stabiliser unit for Television (portable metal box) which relates to voltage regulators of the type employed to supply alternating current and a constant voltage to a load circuit from a source in which the line voltage varies. Such regulators are frequently provided employing saturable core reactors and condensers connected in circuit...  in such manner as to provide a plurality of variable voltage vectors which vary in different senses, as the line voltage varies, but which add vectorially in such manner that the
voltage stabilization
is automatically effected by the provision of an inductive pilot control device which is adapted to provide two excitation supply voltages for producing excitation or satuation of two magnetic circuits of a reversible booster transformer unit or units and diversion of flux from one magnetic circuit to the other, the booster unit being energized by primary windings from the A. C. supplysystem and being provided with a secondary winding or windings connected between the supply system and the corresponding inain or distribution circuit and in series therewith, through which a corrective boost voltage is
introduced into the circuit under the influence of the pilot control device, of an amount equal to that of the supply voltage fluctuation which initiated it and appropriate in polarity and direction for restoring the voltage to normal value and providing automatic stabilization of the circuit voltage against supply voltages which fluctuate above and below normal value.

Their vector sum remains substantially constant upon variations in line voltage, for providing automatic voltage stabilization of single or multiphase A. C. circuits where the supply voltage and frequency are subject to variation above and below normal value and where the load is subject to variation between normal limits.
The pilot control device which may be employed singly or may comprise three units or their equivalent when applied to multiphase supply systems comprises a pair of closed magnetic circuits or cores constructed of strip wound magnetic material or stacked laminations, the two
circuits forming a pair being constructed of materials possessing dis~similar magnetic characteristics when jointly energized by identical windings in series or by a collective primary winding, the said magnetic circuits being suitably proportioned to provide equal fluxes when energized at normal voltage.

The pilot control device is provided with a main and an auxiliary secondary winding or group of windings, the main secondary winding or windings being adapted to provide a voltage representing the difference in the fluxes of the two circuits to which it is jointly associated, while
the auxiliary secondary winding embraces only one circuit, preferably that subject to the least amount of flux variation. Either of the windings consists of two equal sections or in effect a double winding with a center tapping to which one end of the single winding is connected.

The voltage in the single secondary winding of the pilot device becomes directionally additive to that in one half of the tapped secondary winding a nd substractive in respect to that in the other half. When the supply voltage is normal the voltage provided by the single secondary winding is zero, since there is no difference of flux in the two magnetic circuits, and the two excitation voltages
produced in the halves of the other secondary winding are equal and when connected to the two excitation windings of the booster units, do not produce any diversion of flux between the two circuits or sets of circuits in the magnetic system of the booster transformer unit become equal, and since the series winding on the booster unit is arranged to provide a voltage due to the difference of
the fluxes in its two magnetic circuits or sets of magnetic circuits, no corrective voltage is introduced into the main circuit by the booster. If, however, the supply voltage varies from normal the pilot control device provides a voltage across the one secondary winding due to the difference in the fluxes of the two dis-similar magnetic circuits of which it is comprised, which voltage is combined with thosc in the halves of the other secondary winding to provide two excitation voltages which vary complementarily to each other as the supply voltage fluotuates, and cause a transference of flux between the two
circuits or groups of circuits in the booster unit and automatically provide a corrective boost voltage in the main circuit in which the series winding of the booster transformer is included of a value equal to that of the variation in supply voltage which initiated it.
The pilot device may be arranged in various ways, forboth single phase and multiphase operation, as exemplified by the constructions hereinafter more fully described.Similarly, numerous arrangements of the booster transformer unit are possible, some of which are hereinafter described in detail. The booster transformer unit embodies thc principles of the inductive devices described in my co-pending Application No. 411,189, filed February 18, 1954.

As an alternative to the provision of an auxiliary secondary winding on the pilot control device this may be
replaced by an independent or external source of supply,which may be either subject to or independent of supply voltage variation, provided such supply may be arranged with a center tapping if required.

Feed-back arrangements may be employed for providing compensation against voltage drop due to the effects of load in various ways. These are preferably providedon the booster transformer unit and may comprise a current transformer in one or more lines of the main circuit,
the secondary output of the transformer being rectified and arranged to energize an additional excitation winding on the booster transformer unit which in clfect increases the amount of the corrective boost voltage as the load increases.



Zanussi was an Italian producer of home appliances that in 1984 was bought by Electrolux . Zanussi is a leading brand for domestic kitchen appliances in Europe. Products have been exported from Italy since 1946.

The Zanussi Company began as the small workshop of Antonio Zanussi in 1916. The enterprising 26-year-old son of a blacksmith in Pordenone in Northeastern Italy began the business by making home stoves and wood-burning ovens.
After his father death in 1946 “Lino Zanussi” became the President of the company.
In the early 1970s Zanussi sold a lot in the UK and for some time after under the “Zoppas” brand, name which had been acquired, making Zanussi the first largest Italian appliance maker. They also produced washing machines Hotpoint for Hotpoint at this time which were very reliable and highly rated by users and engineers.
In the late 1970s and into the early 1980s the company had a range of washing machines which used an induction motor with a clutch pulley system. Again this range proved extremely popular and very reliable.
During this period Zanussi Professional, the catering range of appliances for commercial use, became a separate division in its own right.
In the early 1980s Zanussi launched the Jetsystem washing machine range to great acclaim whilst at the same time running the “Appliance Of Science” advertising campaign which is acknowledged as one of the most successful marketing campaigns of all time, in fact still remembered by many today. This gave the brand the impression of being forward thinking and innovative.
Zanussi has recently been rebranded as Zanussi-Electrolux in line with many other Electrolux brand names. Since that time many Zanussi appliances share common components and parts with the rest of the Electrolux range, primarily Electrolux, Tricity Bendix and AEG although it is worth noting that the “John Lewis” branded machines sold by the John Lewis Partnership in the UK are effectively rebranded Zanussi appliances.
In the late 1980s Zanussi launched the split tank design known as the “Nexus Tub” design which endures to this day with little change. The tub, base and certain other parts are made from a plastic material known as “Carboran” which can be re-used several times if recycled. To this day neither Zanussi or Electrolux has provided any way to return this material for recycling purposes.

Up until the end of the 1980s Zanussi service was run from Slough and was a network of independent repairers who gave an unparalleled service level. It is generally acknowledged within the industry that this service network was the best that there has ever been in the UK.
In the early 1990s Electrolux instigated amalgamating all its UK brands under one service entity. This entity was split, dependent on region, between the Zanussi service agents and the local Electrolux Service Centre. In general those in a high population density area where given to the Electrolux employed centres. Tricity Bendix, Electrolux and AEG as well as Zanussi were all to be serviced by the one network.
This was changed in the late 1990s and early 2000s as Electrolux sold or gave away the regional service centres, generally to the existing management or to area managers to run as independent businesses.
This service network was rebranded and became Service Force which still exists today but is, once again, all operated by independent service companies who repair and supply spare parts for all of the brands.................

 ..........................when the president Lino Zanussi died in a plane crash in June 1968 - Zanussi
Industries was the first Italian manufacturer of white goods and employs approximately 13000 employees.

When the Zanussi group of Pordenone lives a first phase of  financial stress then Lamberto Mazza, who succeeded Lino Zanussi, decides to liquidate some social funds with share capital held by Guido Zanussi  causing an outlay of 16 billion lire of that era.

Despite the Huge outlay to cope with such a withdrawal, the group aquired, in the course of 1970, competitor like Zoppas the other big Italian manufacturer of household appliances, which was,
significantly in debt due of an acquisition of Triplex in Solarolo and a construction of the new plant in Susegana.

The Zoppas, whose factories were located in Conegliano Veneto (TV), has a history quite similar to Zanussi: it is in fact founded by Ferdinand Zoppas in 1926 as an artisan company repair of wood-burning stoves and then spread widely and rapidly under the leadership of his sons Augusto and Gino.

Zanussi president, Lamberto Mazza, alleged a plan to achieve an optimal size to compete at the European level if not the world, strengthening the shares held by Zanussi on the Italian market to avoid  the entry of foreign competitors (in particular the U.S. Westinghouse).

The Financial stress imposed on Zanussi by acquisition of Zoppas and, simultaneously, the increase in the incidence both of labor costs and reasons of rise up of activity intensity (In the space of a short pass from 13,000 employees to 24,000 units?)  is faced with:

a. the sale to the German AEG-Telefunken
an amount equal to 25.01% of the Zanussi S.p.A.
(The operational holding company of the group)

(The share of ownership AEG-Telefunken is subsequently recognized in 1978 by Voet-Alpine.)


b. to loans from Italian Istituto Mobiliare
(IMI);

c.
about a loan of about two hundred million marks
disbursed in 1974 from Dresden Bank.

The union conflicts, the impact of labor costs (in 1974 Zanussi occupies nearly 31,000 employees), the Debt contract with institutions credit and the first oil shock induce Lamberto Mazza to start a rapid process of diversification The core of this strategy is, however, the belief that the market of appliance White has come to its stage of maturity, with a saturation level  and the consequent reduction of typical viability.

Therefore, in this back of years Zanussi invests substantial financial resources to acquiring control of businesses;

(The process of growth of Zanussi,  nevertheless sees the creation of new realities companys as a result of corporate spin-offs.

Considering, for example,

Zanussi Grandi Cucine SpA, Zanussi Grandi Impianti
SpA, Air Zanussi SpA, Zanussi Components for Construction SpA, the Industrialised Building ZanussiFarsura SpA to subsidiaries Iberian Zinsa-Zanussi Industrial SA Compania SA and Industrias Electrodomesticas,
and Lastly Anglo-Saxon Iaz International Ltd., was established in 1979
well as the company insurance and financial intermediation
group, called Infinas S.p.A.) with few exceptions   activities not related with the core business.

In particular, remembering the concentrations of corporate sectors relating to paper (Paper Mill Galvani SpA, Cartopiave SpA and subsidiaries Cartosud and Silica), electronic (Ducati Electrical, Electronics-Inelco), construction (Seicom-Building for Integrated Components SpA), metallurgical (Smalteria and Metallurgical Veneta SpA), hotel (Borsa SpA) of furniture (Galvani Porcelain SpA, Sambuceto SA, Meson's Spring SpA SpA and its subsidiaries and Pagnucco SpA), components (Ilpea Gomma SpA), photographic equipment ( Fotomec San Marco SpA) of entertainment
(Udinese Calcio SpA) and solar photovoltaics.

(The investments of Zanussi happenned sometimes even in the indirect form
 which is made through the CISVE (Industrial Consortium
Economic Development), founded by Lamberto Mazza in quality of
President of the association of Industrialists of Pordenone, as well, since 1978, through the Industrial Finance SpA, a company financial system constituted specifically for that.)

the Organization Company is  formed in a matrix in which the divisional activities and  are then grouped into the following sections:

1.apparatus for heating;
2.components for Building;
3.solar panels;
4.apparatus Idronet (for potability of the water);
5.components;
6.apparatus different from electronic television sets.

But when the financial situation Worsened in 1983,
Zanussi family the shareholder majority, distrusted Lamberto Mazza replacing him
initially with Umberto Cuttica, former manager of FIAT,
then later with Gianfranco Zoppas, husband of Antonia Zanussi and son Lino.

The corporate reorganization plan was then prepared by the new management and was designed to focus the now scarce financial resources in the core business of group, to continue or to divest a number of activities not closely related ( Air Zanussi, Zanussi Construction Industrialized, Zanussi Electronics, Paper Mill Galvani,Pagnucco, Fotomec, New Cartopiave) , thus preparing the field for the sale of the Entire group to Electrolux, the Swedish multinational leader in field of white goods.



Stern / REX / Zanussi / Seleco (WAS) is an electronics company based in Pordenone, Friuli Venezia Giulia, Italy. It is part of Super//Fluo, who bought the rights in August, 2006, along with Brionvega and Imperial.


Sèleco was born as in 1965 as a spin-off from the home appliances maker Zanussi. In the first years of his life, Seleco produced almost black and white televisions with the Zanussi or Rex brand. The company was being sold in 1984, and was first acquired by Gian Mario Rossignolo. He first became president and then main stockholder.
During the 1980s, the company launched worldwide marketing campaigns and began sponsoring some of the most famous Italian soccer team, such as Lazio A.S..
During the '90s, the company was mainly concentrated on the production of pay-tv decoders, but in 1993 suffered from a loss of competitivity. With the intent to reshape its position and to get gave new life to the company, Gian Mario Rossignolo bought Brionvega from the Brion family, the founder. This attempt get to nowhere, so the company was forced to declare failure in 1997. During the years, Sèleco has passed through ups and downs, at the end being overcome by the continuous changes in the electronics world.
After the crack-down, the company and all its interests were bought by the Formenti family. That gave life to the Seleco-Formenti Group, owner of the rights for the brands Sèleco, Rex, Phonola, Imperial, Stern, Phoenix, Televideon, Kerion and Webrik.
The Formenti family re-launched the company with the production of CRT-TVs. In 2000, the company suffered of a strong crisis, following the price dumping made by Turkish manufacturers. That seems to led to end of the Sèleco and Brionvega story, as the Sèleco-Formenti Group was forced to liquidation.
In 2004, the rights for the radio branch were bought by Sim2 Multimedia, and all the television interests (for the brands Sèleco, Brionvega and Imperial) were acquired by Super//Fluo in August 2006.

THIS INDUSTRY IS TODAY DEAD !!!!